Overseas Education College of Xiamen University

Lectures of international college 2016——professor Alan B. Kerzner

Business courses of Ivy League School:The Soda Industry: A Case Study on How to Understand Internal Capabilities and the Macro-Environment
Date:12 April 
Brief introduction:classic foundation course of The Wharton school of business,mergers and acquisitions business of PepsiCo, knowledge of business strategic planning 。
The presenter:Alan B. Kerzner
Professor of Wharton school of business, the university of Pennsylvania; Distinguished professor of NYU; Former executive of JNJ; Former executive of Procter & Gamble Company; Co-founder of GGP。
The host: Doctor Bin Hong
All are welcome!


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